P-Valley
P-Valley was one of the most anticipated series to hit Showtime—bold, raw, and unlike anything we’d seen before. From the moment we received the brief, we knew this was a unique opportunity to build a social presence that matched the show’s intensity, soul, and unapologetic energy. Winning the pitch allowed us to fully lean into a visual world that felt gritty, seductive, and deeply rooted in storytelling.
With a cast of rising talent and rich, complex characters, it was essential that our creative approach placed the spotlight on the individuals who gave P-Valley its pulse. We focused on elevating the show’s identity through powerful, stylized content that honored both the music and the emotional weight of the narrative.
From POV-driven content that brought fans deeper into the world of the show, to leveraging an all-female directing team to reflect the show's unapologetic voice, every piece of social was crafted to amplify P-Valley’s perspective. Our goal was to not just support the show—but to visually echo its ambition, amplify its talent, and drive real engagement across every platform.
CHARACTER CARDS
COUNTDOWN CARDS
MOODBOARDS
CRITICALLY ACCLAIMED
